Our work in action
Explore how we’ve helped brands solve real challenges through thoughtful research, strategic thinking, and measurable results.
Helping a leader in skincare bridge clinical efficacy with consumer empathy
We helped a science-first skincare leader uncover the deep emotional and mental health tensions of chronic skin conditions, providing the strategic foundation for more authentic messaging and a deeper connection with their community.
Prioritizing stakeholder engagement in campaign selection
We utilized AI-assisted stakeholder synthesis and iterative research sprints to help a global pharma leader navigate complex internal opinions and confidently align on a unifying creative campaign for a breakthrough therapy.
Going beyond UI/UX to level-up a restaurant’s delivery app
A restaurant wanted to optimize its delivery app and service, but they didn't have a foundational understanding of what drives delivery decisions.…
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Developing a high-precision customer strategy for an iconic retail brand portfolio
A multi-billion dollar leader in the beauty & retail space faced a critical strategic hurdle: their overarching brand messaging had become too…
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Helping a leader in skincare bridge clinical efficacy with consumer empathy
A personal care brand wanted to expand into facial skincare leveraging it's brand equity around natural ingredients. We needed to design research…
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Assessing viability of a new skincare line from a brand built on “natural”
A personal care brand wanted to expand into facial skincare leveraging it's brand equity around natural ingredients. We needed to design research…
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Driving growth and adding long-term value with small business services
One of the countries largest tax preparation companies needed to expand beyond filing taxes into small business services. We needed to deeply…
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Developing product and partnership strategies for a smartphone accessory brand
A leading smartphone accessory brand faced a rapidly evolving, style-forward market, and needed to keep up with consumer expectations. We needed a…
Read morePartner with TLG to shape what’s next
We work side by side with brands to uncover clarity from complexity turning research into strategies that inspire confident decisions and lasting impact.